You'll be able to add this when setting up your YouTube channel. The goal here is to turn a one-time viewer into a long-term subscriber and consumer of your content. You'll not only need to convey what you discuss but also what you bring to the discussion and why they should listen to you. The YouTube channel description is meant to convey to potential viewers what your content is about: the topics you cover, the themes you tackle, and why. In fact, it even appears under the "About" tab of your channel's YouTube page. YouTube Channel DescriptionĪ YouTube channel description is similar to the "About" page of a website. There are two types of YouTube descriptions: the overall description of the channel and the descriptions for each video you upload. The term YouTube description refers to the text that a content creator supplies to describe their content, making it easy for YouTube to categorize and serve that content to users who are searching for it.
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